Privacy policy

Last updated: February 13, 2026

Effective date: February 13, 2026


Your Privacy Matters

At Sellaris, we take your privacy seriously. This policy explains what information we collect, how we use it, and your rights. We are committed to transparency and protecting your data.

1. Introduction

Sellaris ("Company," "we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered sales training platform and related services (collectively, the "Service").

This policy applies to all users of our Service, including students, professionals, educators, recruiters, and institutional administrators. By using our Service, you consent to the practices described in this Privacy Policy.

2. Information We Collect

2.1 Information You Provide

  • Account Information: Name, email address, password, and account type (student, professional, professor, recruiter)

  • Profile Information: School/organization, role, bio, profile photo, LinkedIn URL

  • Educational Information: Major, graduation date, certifications, academic status

  • Career Information: Resume/CV, work experience, job preferences, work authorization status

  • Payment Information: Billing details processed securely through our payment provider (Stripe)

  • Communications: Messages, feedback, and support requests

2.2 Information Generated Through Use

  • Practice Sessions: Audio/video recordings, transcripts, and AI-generated feedback

  • Performance Data: Scores, rankings, progress metrics, and achievement data

  • Competition Data: Participation records, scores, and results

  • Assignment Data: Submissions, grades, and professor feedback

2.3 Automatically Collected Information

  • Device Information: Browser type, operating system, device identifiers

  • Usage Data: Pages visited, features used, time spent, click patterns

  • Log Data: IP address, access times, referring URLs

  • Cookies and Similar Technologies: As described in Section 9

3. How We Use Your Information

3.1 Primary Purposes

  • Provide, maintain, and improve our AI sales coaching services

  • Personalize your training experience and recommendations

  • Process transactions and manage subscriptions

  • Facilitate educational activities and assignments for institutional users

  • Enable competition features and leaderboard functionality (with consent)

  • Connect students with recruiters and job opportunities (with consent)

3.2 Communication

  • Send account notifications and security alerts

  • Respond to inquiries and provide customer support

  • Send educational content and practice reminders (with consent)

  • Notify you of updates to our services or policies

3.3 Research and Improvement

  • Analyze usage patterns to improve our Service

  • Train and improve our AI models using anonymized and aggregated data

  • Conduct research to enhance sales training methodologies

  • Develop new features and services

4. FERPA Compliance (Educational Records)


For Students and Educational Institutions

We comply with the Family Educational Rights and Privacy Act (FERPA), 20 U.S.C. § 1232g, when handling education records on behalf of educational institutions.

4.1 Education Records

When used by educational institutions, certain data may constitute "education records" under FERPA, including:

  • Practice session recordings and transcripts linked to student identity

  • Assignment submissions and grades

  • Performance scores and feedback

  • Competition participation and results

4.2 School Official Status

When contracted by an educational institution, we operate as a "school official" with a "legitimate educational interest" under FERPA. We:

  • Use education records only for authorized educational purposes

  • Maintain the confidentiality of education records

  • Do not re-disclose information except as permitted by FERPA

  • Return or destroy records upon termination of our agreement with the institution

4.3 Student Rights

Students retain all FERPA rights including the right to: inspect and review education records; request amendments; consent to disclosures; and file complaints with the U.S. Department of Education. Contact your institution's registrar or privacy officer to exercise these rights.

5. COPPA Compliance (Children's Privacy)

In accordance with the Children's Online Privacy Protection Act (COPPA):

  • Our Service is not directed to children under 13 years of age

  • We do not knowingly collect personal information from children under 13

  • If we discover we have collected information from a child under 13, we will promptly delete it

  • Parents or guardians who believe their child has provided information should contact us immediately

  • For users ages 13-17, parental involvement is encouraged and consent may be required

6. Data Sharing and Disclosure


We Do Not Sell Your Personal Information

We have not sold personal information in the preceding 12 months and do not intend to sell personal information.

6.1 Service Providers

We share information with trusted third parties who assist in operating our Service:

  • Infrastructure: Cloud database, authentication, and storage providers

  • AI Services: AI language model and voice synthesis providers (for AI coaching features)

  • Payments: Secure payment processing providers

  • Analytics: Privacy-respecting analytics tools

  • Communications: Email and notification services

6.2 Educational Institutions

If you use our Service through an educational institution:

  • Your institution may have access to your practice data, progress, and grades

  • Professors and coaches may view assignment submissions and performance metrics

  • Institutional administrators may access aggregate usage data

6.3 Recruiters (With Your Consent)

If you opt into our job board and recruiter features:

  • Recruiters may view your profile, resume, and performance metrics

  • You control what information is visible to recruiters

  • You can opt out at any time through your privacy settings

6.4 Legal Requirements

We may disclose information when required by law, legal process, or government request; to protect our rights, privacy, safety, or property; to enforce our Terms of Service; or to respond to emergency situations.

7. Your Privacy Rights

7.1 General Rights

All users have the right to:

  • Access: Request a copy of your personal information

  • Correction: Update or correct inaccurate information

  • Deletion: Request deletion of your account and data

  • Portability: Export your data in a machine-readable format

  • Opt-Out: Withdraw consent for optional data processing

  • Leaderboard Privacy: Control visibility on public leaderboards

7.2 California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

  • Right to know what personal information is collected and how it is used

  • Right to delete personal information (with certain exceptions)

  • Right to opt-out of the "sale" or "sharing" of personal information

  • Right to non-discrimination for exercising your rights

  • Right to limit use of sensitive personal information

  • Right to correct inaccurate personal information

To exercise these rights, contact us at support@sellaris.ai or use the settings in your account.

7.3 European Users (GDPR)

If you are in the European Economic Area (EEA), United Kingdom, or Switzerland, you have rights under the General Data Protection Regulation (GDPR):

  • Right of access to your personal data

  • Right to rectification of inaccurate data

  • Right to erasure ("right to be forgotten")

  • Right to restrict processing

  • Right to data portability

  • Right to object to processing

  • Rights related to automated decision-making

Legal Basis for Processing: We process personal data based on:

  • Contract: To provide services you have requested

  • Legitimate Interests: To improve our services and prevent fraud

  • Consent: For optional features like marketing communications

  • Legal Obligation: To comply with applicable laws

8. Data Security

We implement industry-standard security measures to protect your information:

  • Encryption: Data is encrypted in transit (TLS) and at rest

  • Access Controls: Role-based access with row-level security policies

  • Authentication: Secure authentication with password requirements and mandatory two-factor authentication (TOTP)

  • Infrastructure: Hosted on secure, SOC 2 compliant infrastructure

  • Monitoring: Regular security audits and vulnerability assessments

While we strive to protect your information, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security but will notify you of any breach as required by law.

9. Cookies and Tracking Technologies

9.1 Types of Cookies We Use

  • Essential Cookies: Required for authentication, security, and core functionality

  • Preference Cookies: Remember your settings and preferences

  • Analytics Cookies: Help us understand how users interact with our Service

9.2 Your Choices

You can control cookies through your browser settings. Note that disabling essential cookies may affect the functionality of our Service. We honor "Do Not Track" signals where technically feasible.

10. Data Retention

We retain your information for as long as necessary to:

  • Provide our services and maintain your account

  • Comply with legal obligations (tax, legal holds, etc.)

  • Resolve disputes and enforce our agreements

  • Support institutional record-keeping requirements (for education records)

When you delete your account, we will delete or anonymize your personal information within 30 days, except where retention is required by law or for legitimate business purposes. For detailed retention periods and our secure destruction process, see our FERPA Compliance Documentation.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your own. When we transfer data internationally, we implement appropriate safeguards including:

  • Standard Contractual Clauses approved by the European Commission

  • Data processing agreements with service providers

  • Compliance with applicable data transfer frameworks

12. Changes to This Policy

We may update this Privacy Policy from time to time. When we make changes:

  • We will update the "Last updated" date at the top of this page

  • For material changes, we will provide notice via email or in-app notification

  • Your continued use of the Service after changes constitutes acceptance

  • We encourage you to review this policy periodically

13. Contact Us

If you have questions about this Privacy Policy or our data practices:

  • Email: support@sellaris.ai

  • Contact Page: Contact Us

  • FERPA/Education Inquiries: support@sellaris.ai

  • California Privacy Rights: support@sellaris.ai

For EU/EEA residents, you also have the right to lodge a complaint with your local data protection authority.

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